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Design / Performance of Website
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Dollar Value
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Ability to switch between accounts
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Customer Support
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Pricing
Disclaimer: I have received 30 days on Grum for free in order to better review the service.
Grum allows Instagram users to upload and schedule posts directly online from the Grum dashboard. Despite not being a free service, it is VERY affordable.
I’ve used Grum to upload and schedule posts for both my personal account as well as for my businesses and projects. You can add as many Instagram accounts as you want to your dashboard. Switching between the accounts is as simple as clicking on the account you want. You don’t need to keep logging in and out of each account.
Grum Pricing
As I said earlier, Grum is very affordable. It has to be one of the most affordable online Instagram upload and schedule service that I’ve come across.
It has 3 price points and you pay monthly per Instagram account added.
First of all, they offer a 100% free trial of their service for 3 days. No credit card is required and no commitment. If you decide to get the subscription, you also have the choice to cancel at any time, easily.
The price for each account, if you have less than 3, is $4.95 per account. Between 3 to 5 accounts, it’s $3.95 per account. Finally, for over 5 accounts, it’s $2.95 per account.
Best Practices of Grum
Grum really helps you automate your Instagram account. I had scheduled an image to be uploaded every single day for the next 2 weeks. I could’ve scheduled many more over a longer period of time but I had it run for the duration of my free trial.
It is very dependable. I had no issuesall and all scheduled uploads were posted according to my schedule.
You have the option to schedule it to be posted on the exact day and time I wanted. The only disadvantage is that I would have to log into Instagram to add the location of the image manually as well as to manually tag people. Both options are not (yet?) available, unfortunately.
Of course, you also have the option to upload the post immediately.
Potential Issues with Grum
After discussing Grum with a select group of my audience, they brought up valid concerns about potential issues that may arise while using Grum. I thought I’d address them.
The quality of the images posted may be reduced. If you follow my personal Instagram account, you’d see how my uploads are very high-quality images. Several of them were uploaded through Grum. There is no loss of quality.
Instagram recognising that it’s posted through a 3rd party and may affect its reach. Very valid concern. People have claimed that using third-party services to post on Facebook has led to a lower reach than directly posting on Facebook. On Instagram, at least with Grum, this is not the case. The images I upload received the same amount of attention as my other uploads.
Instagram seeing it as spam. I’ve tested and used many third-party services with Instagram. Several led me to receive a few warnings from Instagram. However, Grum is not one of them. It allows you to do what you already can on Instagram, except much better.
Conclusion
I absolutely love Grum. It’s easily my favourite online Instagram uploader and scheduler. It has automated several of my Instagram accounts and facilitated the upload process.
If you read my previous articles, you’d know how much I despise the fact that Instagram doesn’t let you upload online. Instead, you need to send the image to your phone, then upload it through there.
Grum solves that problem. I can quickly edit my images on my computer, then upload it to Instagram easily through the dashboard.
I would have loved it if it offered the option to add a location to the upload directly from the dashboard. But other than that, it’s one of those websites that stay open in my browser.