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Home / Brands / 11 Brands Already Using The Instagram Zoom Feature
instagram zoom
Brands

11 Brands Already Using The Instagram Zoom Feature

Only a couple days after the announcement,  brands are already leading the way with the new Instagram zoom feature. It was first rolled out only for the iPhone and iOS devices. However, as of yesterday, some Android users reported the ability to zoom into their Instagram photos and videos.

Big brands usually always jump on board when a social media platform introduces a new feature. They gain the extra (and free) initial visibility and reach as well as portraying an image of being relevant, fresh and an industry leader.

Take a look at how these 11 brands are using the feature. Note: In order to see the Instagram zoom feature in action, click on each post from a mobile device, open it in the Instagram app then pinch and zoom.

11 Brands Using the Instagram Zoom

#1 Reyka Vodka

https://www.instagram.com/p/BJyXUajDjeO/


#2 The Cheesecake Factory

A cheesecake so nice, we put it here twice! Zoom in and find which cheesecake appears twice in our picture. Can you name it? 🔎

A photo posted by The Cheesecake Factory (@cheesecakefactory) on Aug 31, 2016 at 3:45pm PDT


#3 General Electric

Look out below! Pulitzer prize-winning photographer @VincentLaForet shoots a bird-eye view photo of #GE’s Tier 4 #locomotive as it snakes along the Transit Test Track at the Transportation Technology Center. Now that @instagram lets you zoom into photos, get a closer look — how many rail cars can you spot? #GETier4 #IndustrialInternet #railfan

A photo posted by GE (@generalelectric) on Aug 31, 2016 at 1:44pm PDT


#4 Noosa yogurt

What do cows say when they play hide-and-seek? Hint: pinch and zoom to find out.

A photo posted by noosa yoghurt (@noosayoghurt) on Aug 31, 2016 at 2:36pm PDT


#5 Morning Star Farms

Zoom in to see how a something small can make a big impact. Like this small seed. #WayToVeg

A video posted by MorningStar Farms (@morningstarfarms) on Sep 1, 2016 at 5:54am PDT


#6 Bud Light Lime-A-Rita

https://www.instagram.com/p/BJya9zqBXk9/


#7 KFC Australia

You can FINALLY #zoom on Insta! 🎉 Now it's even easier to appreciate our #delicious #Nuggets in all their glorious, crispy golden detail… 😍

A photo posted by KFC Australia (@kfcaustralia) on Aug 31, 2016 at 4:48pm PDT


#8 Primark

New in stores this week – go on, get a closer l🔍🔍k! #Primark #Instagram #zoom

A photo posted by Primark (@primark) on Sep 1, 2016 at 7:01am PDT


#9 British Airways

#Zoom in for a closer look. Where will your next #CityBreak be? Whether it’s iconic #sights, the buzz of a traditional market or the best in local cuisine, city breaks are one of our favourite journeys. #discover #Berlin #Germany

A photo posted by British Airways (@british_airways) on Sep 1, 2016 at 3:40am PDT


#10 TurboTax

Can you spot the #TurboTax check ball? We're celebrating Instagram #zoom & the end of summer with an outdoor #picnic. Zoom to find the check ball and the first to answer correctly will win a prize! 🍎🍒🍅 #summer #giveaway

A photo posted by TurboTax (@turbotax) on Sep 1, 2016 at 11:01am PDT


#11 Qantas

Can you guess which #Qantas plane this is? Hint: use Instagram's new #zoom feature to see! #Regram: @dkingstonx #✈️ #aviation #avgeek

A photo posted by Qantas (@qantas) on Sep 2, 2016 at 12:40am PDT


Source: AdWeek

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